The brilliant holographic laser tape reflects all subsurface light and gives a game fish a target even in murky water. The animated over-sized 3-D eyes and raised molded gill plate to add to the realistic appearance. Realistic wiggling action. Equally effective work in a twitch-stop-go manner or with a steady retrieve. Floating model -dart and dive then float to the surface. Sinking model - sink rate of 6”-12” per second.